Digital Marketing Specialist

Job Responsibilities 

Planning & Execution of Entire Digital Marketing Activities 

- On Page SEO : 
Keyword Analysis / Meta Title / Description / Heading and Image Optimization / Sitemap / .htaccess / Search Engine Console / Google Analytics / Alt Tag etc. 

- Off Page SEO : 
Blog Submission / Social Bookmarking / Forum Submission / Article Submission / Classified / Image Submission / Business Listing / Profile Creation / PDF & Video Creation / Web 2.0 Submission / Press Release etc. 

- SMO Management 
Organic promotion on LinkedIn / Instagram / YouTube etc. 
PR Article Submission / Story Submission 
- Managing the Reviews Portal 

Google Reviews / G2 / Question Hub / Quora / Yahoo / Glassdoor / Ambition / Crunchbase etc.
- Paid Campaign on Google & Social Media + Remarketing 

Google Ads / LinkedIn / Meta / YouTube 
- Tracking & Monitoring Tools 
Ahref / SEMrush / Screaming Frog etc. 
- WhatsApp Campaign & Email Campaign 

- Lead Generation Management through DM Activities 

Required Skills:
- Proven Experience in Digital Marketing : Trend, Tools & Execution 
- Understanding of Content Management & Keyword Applications 
- Knowledge of Lead Management Process & Tools 
- Team Handling